Mobile App • Research • UX • UI
creating an app to help people cultivate the habit of running with mindfulness. I was excited about this project because, even though there are many running apps outside, Runaware would be the first one to use mindfulness as the main approach.
People who want to start running, run, or stopped and want to return. They can't find the motivation and discipline to create the habit.
so our main challenge is
They are frustrated about how difficult it is to build the habit and not having the discipline to commit to new things. It happens before and during the run.
Triggers: thoughts of not being good, laziness, preparation time, bad weather/running track, people.
They don't see results, think about doing something easier, and are worried about what people think. It happens during and after the run.
Triggers: seeing stats after a run or other people running, thoughts of never getting better.
They don't have physical conditions, are running out of breath, don't know their limits, and push too hard. It happens before and during the run.
Triggers: thoughts of not being a runner, preparation time, pain before/after the run, past situations.
When you bring mindfulness into your run, your mind connects with your movement and avoid you from being distracted by people, noise, technology, and cultural pressures. We are able to help our users while working on their fears in a smooth process.
🧠 time to brainstorm 🧠
Sen was the chosen font to represent Runaware’s human side. It is a sensible font with a friendly look.
The palette has warm and calm options. The “lines” element represents the running movement but with no perfect lines, just like a casual runner's path.
We chose to work with thin lines and strokes, keeping the friendly and calm aspect we need. With cute human icons, the user will feel welcome in a safe place to breathe.